| Peter Greene Explains the Fallacious Logic of Corporate Reformers by dianeravitch
"In the first year of this blog, someone explained the methodology of corporate reformers by referring to the marketing strategy known as FUD. This is an acronym for fear, uncertainty, and doubt. When trying to put a competitor out of business--whether in politics or commerce--spread FUD. That way, the public will distrust their brand or candidate, and be open to your promises for your brand or candidate: Peter Greene has analyzed the reformer game-plan and boiled it down to a 3-step strategy." Step 1: there is a terrible crisis; Step 2: therefore we must do Step 3) what I prescribe.Here is one of his examples:1) SOMETHING AWFUL IS GOING TO HAPPEN OH MY GOOD LORD IN HEAVEN LOOOK I EVEN HAVE CHARTS AND GRAPHS AND IT IS SOOOOOOOOO TERRIBLE THAT IT WILL MAKE AWFUL THINGS HAPPEN, REALLY TERRIBLE AWFUL |
Read the rest of the story HERE:
At curmudgucation.blogspot.com
At curmudgucation.blogspot.com
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