The amount of destruction humans have inflicted on the planet in such a short period of time has been heart breaking. Not only seeing images, but the statistics speak volumes as well. I could go on and on here…
So, I created the Our World PSAs on the environment for very simple reasons. I thought, if I could get people to watch them, I could possibly change someone’s behavior with 30 seconds of information. I stepped into this blindly, not knowing where it would lead, but Mother Earth needs all the help she can get; hell, humanity needs all the help it can get.
Not only is it fun to make them, I now know they’re worth the effort, time and money. When someone says to me, ‘Oh I saw your PSA, and I turn my lights off now,’ how great is that? With a positive initiative and an idea, little by little we can all influence the future of our environment.
As for me, I’m a freelance Film Editor in New York City with over ten years of experience cutting for Showtime, BBDO, Cline Davis Mann, FCB and others. To read my full bio go to: http://jackfruitedit.com/bio/index.shtml
To view the PSAs:
http://www.youtube.com/watch?v=TxslY4dITog
Click on the ‘More from Cass O’Meara’ tab to view more. And keep a look out for more PSAs to come on YouTube!