Broadcast 2/8/2018 at 6:02 PM EST (11 Listens, 11 Downloads, 2626 Itunes)
The Rob Kall Bottom Up Radio Show Podcast
Copyright © Rob Kall, All Rights Reserved. Do not duplicate or post on youtube or other sites without express permission. Creative commons permissions for this site do not apply to audio content or transcripts of audio content. |
Jeff Bullas is a mega expert on Social Media and Inbound marketing, also called Content based marketing. he discusses ways we works, the tools he uses and strategies. For example, most people tweet something one to three times. He tweets 100 times a day.
Jeff Bullas blogs on social media marketing at jeffbullas.com
His blog is read by 4 million visitors a year
He's listed as one of the Top 50 Social media Power Influencers
He's been listed on Huffpost as one of the top 100 Business, leadership and Technology Twitter accounts you must follow.
Here are some of my notes I prepped for our interview
You've been invited to speak at different locations around the= world. What are you invited to talk about.
How to get traffic--use email.
How do you deal with bounces?
Seven elements to your strategy
Social media
Search
Partnerships and collaboration
Content marketing
mobile
Social Proof
Run a competition?
Capture emails by setting up and running
a competition in a matter of minutes using
an app like Heyo.
Why is Twitter better for building traffic?
Tweepi
Automated social media?
Social oomph
Facebook bots?
Facebook ads,
Facebook groups
How have Facebook and Twitter changed their feeds and how have they affected how you use them?
You talk about understanding the whole eco-system, Talk about that.
What about other big platforms--Amazon, Craigslist, ebay, yahoo, apple, yahoo, instagram, Pinterest
Marketing Hacks
Digital Training
Campaigns
Platform, portal, hub? Any difference?
Are there technologies or approaches you're seeing that are at the cutting edge? Stuff you've just started using or are about to adopt?
SEO Search Engine Optimization
Favorite tools
Favorite information sources.
Content marketing and social media heroes.
Neil patel, Copy blogger, canvas blogpost, buffers
Size: 83,570,647 -- 0 hrs, 58 min, 2 sec