Blaming Russia for the Internet "Sewer"

"CNN has not found any evidence that any Poke'mon Go users attempted to enter the contest, or whether any of the Amazon Gift Cards that were promised were ever awarded -- or, indeed, whether the people who designed the contest ever had any intention of awarding the prizes."

So, these dastardly Russians are exploiting "adorable puppies" and want to "remind people" about unarmed victims of police violence, clearly a masterful strategy to undermine American democracy or -- according to the original Russia-gate narrative -- to elect Donald Trump.

A New York Times article on Wednesday acknowledged another inconvenient truth that unintentionally added more perspective to the Russia-gate hysteria.

It turns out that some of the mainstream media's favorite "fact-checking" organizations are home to Google ads that look like news items and lead readers to phony sites dressed up to resemble People, Vogue or other legitimate content providers.

"None of the stories were true," the Times reported. "Yet as recently as late last week, they were being promoted with prominent ads served by Google on PolitiFact and Snopes, fact-checking sites created precisely to dispel such falsehoods."

There is obvious irony in PolitiFact and Snopes profiting off "fake news" by taking money for these Google ads. But this reality also underscores the larger reality that fabricated news articles -- whether peddling lies about Melania Trump or a hot new celebrity or outlandish Russian plots -- are driven principally by the profit motive.

The Truth About Fake News

Occasionally, the U.S. mainstream media even acknowledges that fact. For instance, last November, The New York Times, which was then flogging the Russia-linked "fake news" theme, ran a relatively responsible article about a leading "fake news" Website that the Times tracked down. It turned out to be an entrepreneurial effort by an unemployed Georgian student using a Website in Tbilisi to make some money by promoting pro-Trump stories, whether true or not.

The owner of the Website, 22-year-old Beqa Latsabidse, said he had initially tried to push stories favorable to Hillary Clinton but that proved unprofitable so he switched to publishing anti-Clinton and pro-Trump articles, including made-up stories. In other words, the Times found no Russian connection.

The Times article on Wednesday revealed the additional problem of Google ads placed on mainstream Internet sites leading readers to bogus news sites to get clicks and thus advertising dollars. And, it turns out that PolitiFact and Snopes were at least unwittingly profiting off these entrepreneurial ventures by running their ads. Again, there was no claim here of Russian "links." It was all about good ole American greed.

But the even larger Internet problem is that many "reputable" news sites, such as AOL, lure readers into clicking on some sensationalistic or misleading headline, which takes readers to a story that is often tabloid trash or an extreme exaggeration of what the headline promised.

This reality about the Internet should be the larger context in which the Russia-gate story plays out, the miniscule nature of this Russian "meddling" even if these "suspected ... links to Russia" -- as the Times initially described the 470 Facebook pages -- turn out to be true.

But there are no lucrative grants going to "researchers" who would put the trickle of alleged Russian "sewage" into the context of the vast flow of Internet "sewage" that is even flowing through the esteemed "fact-checking" sites of PolitiFact and Snopes.

There are also higher newspaper sales and better TV ratings if the mainstream media keeps turning up new angles on Russia-gate, even as some of the old ones fall away as inconsequential or meaningless (such as the Senate Intelligence Committee dismissing earlier controversies over Sen. Jeff Sessions's brief meeting with the Russian ambassador at the Mayflower Hotel and minor changes in the Republican platform).

Saying "False" Is "True"

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