Self-publishing launched publication coache$ teaching someone to be "their own brand" and an avalanche of memoirs-cum-diaries about "Wacky Uncle Harry." (See: Vanity publishing) The readers that writers wanted were often writing their own book--bringing to mind the old joke about this exchange between two colleagues: "But let's talk about you! What did you think of my latest book?"
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(Article changed on Sep 28, 2024 at 1:19 PM EDT)