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Book by Melody Petersen on Pharmaceutical Ads

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Margaret Bassett
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Ms. Petersen lays out the scenario of how medical prescriptions increased after TV advertised directly to patients. US is nearly the only country allowing it. Her book describes how new "diseases" are found to accommodate new products. If the patient feels worse, prescribe another pill for new condition. Companies use physicians for scientific articles the same way DOD used retired generals for TV analysis on war.
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Margaret Bassett passed away August 21, 2011. She was a treasured member of the Opednews.com editorial team for four years.

Margaret Bassett--OEN editor--is an 89-year old, currently living in senior housing, with a lifelong interest in political philosophy. Bachelors from State University of Iowa (1944) and Masters from Roosevelt University (1975) help to unravel important requirements for modern communication. Early introduction to computer science (1966) trumps them. It's payback time. She's been "entitled" so long she hopes to find some good coming off the keyboard into the lives of those who come after her.
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