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Despite government efforts, the number of cigarette
smokers continues to rise around the globe. According to the World Health
Organization, one
billion people are projected to die early as a result of cigarette smoking
this century. Besides the health impact, the economic impact to businesses,
healthcare institutions, and other public organizations is massive. California
estimates that taxpayers
there spend $41 million dollars annually on litter cleanup, a full third of
which comes from cigarette waste. Programs to get people to quit have been in
place for years, and governments spend millions to this end. These efforts have
resulted in some progress in Western countries, but smoking rates in the developing
world continue to rise, especially in Africa and the Middle East.
A number of studies have recently
suggested that e-cigarettes are a much safer alternative to smoking, and
that the practice results in lower smoking rates. Last month, Public
Health England announced that less than 17 percent of British people smoke
cigarettes, and specifically held up e-cigarettes as a way to help smokers to
quit. The organization also published a report asserting that e-cigarettes are
95 percent safer than smoking. Another report by the Royal College of
Physicians supported this conclusion.
However, most government organizations continue to crack
down on e-cigarettes, sticking with an all or nothing approach to getting
smokers to quit. For example, the FDA has passed
laws that will effectively put producers out of business by 2018. The
tobacco arm of the World Health Organization (WHO), the Framework Convention on
Tobacco Control (FCTC), has stuck by
its recommendations to policy makers that "quit or die" is the only acceptable
approach to getting smokers to quit. A recent documentary called A Billion Lives is
trying to shed some light into the workings of this organization and draw the
public's attention to the FCTC's penchant for secrecy and its refusal to move
beyond a hardline stance on smoking. Indeed, the organization remains highly
skeptical of alternatives such as vaping, despite so many studies suggesting
they are a viable harm reduction alternative. In fact, last September, an FCTC
report was released that advocated heavy regulation of e-cigarettes. As is
often the case with the organization, the meeting that led to this report was
held in secret, and the report by unknown authors referred to unpublished evidence.
At one anti-smoking summit last year in Moscow, delegates from more than 170 nations voted to ban the public entirely from the event, out of fears that some portion of the public spectators might have connections to the tobacco industry. The following day, security kicked out all accredited journalists, who were then told that they were not allowed to attend any convention events in the future. The rest of the convention, which cost taxpayers $20 million, was carried out behind closed doors, guarded by the Russian police. One finance minister even described having his microphone turned off when he began to offer an opposing view on the topics being discussed. It's no wonder why journalists have criticized the climate of McCarthyism in the FCTC.
In other examples of this attitude, anti-smoking groups have attempted
to censor researchers who plan to participate in conferences even partially
sponsored by tobacco producers, sending warning letters discouraging them from
attending -- even when the sponsors have no influence on the topics discussed or
the conclusions published. For an organization like the UN, that so often purports
to protect freedom of the press as an important civil right, surely this behavior
is unacceptable.
Above all, the FCTC approach is not working. Since their start in 2005, the
number of smokers worldwide has only grown. The increase is most significant in
places like China and other poorer countries, which have been the FCTC's
primary target for their anti-smoking efforts. By its own measures, the
organization has not found success the way it currently operates. The next FCTC
gathering (the COP7) is planned for this November in India, and while unlikely,
the organization would be wise to take a different approach.
The FCTC's approach to the smoking epidemic has proven ineffective, and has
arguably even made the problem worse, thanks to an unwillingness to consider new
options such as e-cigarettes. An effective approach to reducing smoking should educate the public
rather than withhold information, and retain an openness to alternatives such
as e-cigarettes when scientists find they are indeed less harmful than smoking.